Building Brands, Events, and Communities That Leave a Lasting Impact

Hi, I'm Esther! I'm a marketer and storyteller with Korean and Brazilian roots, passionate about building brands, communities, and experiences that people remember. From launching global events and Web3 campaigns to crafting digital experiences, I love turning complex ideas into meaningful human connections. This is where I share the work, projects, and creative pursuits that continue to shape my journey.
See Projects
I’m driven by a passion for innovation and a commitment to constant growth and learning. Join me as I explore new horizons and navigate the ever-changing business world.
Exploring my passions has shaped a diverse professional background, building my resilience, adaptability, and versatility along the way.
With over 4 years in marketing, 2 years in R&D, and 1 year in UX/UI design, I offer a unique perspective shaped by my diverse cultural and professional background.

What I Do

01

Project Management

Transforming visions into end-to-end innovative end-to-end solutions, covering branding, web design, and marketing.
02

UX/UI Design

From curiosity to creating a unique user experience and intuitive design, captivating users and enhancing convenience.
03

Marketing

Building community through different marketing mediums, unifying diverse individuals with common goals and dreams.

Work

Red Box Miami 2.0

Rebrand
UX/UI
Revitalizing a previous project by applying the knowledge gained from both work experience and UX/UI certification, undergoing a comprehensive end-to-end rebranding process.

My Venture

Project Management
Marketing
From a lighthearted idea born during the challenges of Covid-19 to successfully establishing a business from the ground up alongside my sister. This journey involved crafting the business model, managing finances, refining branding, and designing a compelling website.

Brand Strategist

Marketing
UX/UI Design
Social Media
Established and led a Marketing and UX/UI Design department for a small wholesale business, honing budgeting skills and cultivating adaptability in a diverse role. This experience bolstered my confidence and underscored the significance of versatility across various organizational aspects.

Let’s work together

Let's embark on a creative journey together, turning your ideas into captivating visuals.
Contact me